Apple eyes US Formula 1 broadcast rights
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The Movie' starring Brad Pitt and Damson Idris has grossed $293 million globally, surpassing other Apple releases at the box office.
“‘F1’ is going to be Apple’s biggest release at the box office by far,” says David A. Gross, who runs the FranchiseRe movie consulting firm. “This film looks like the successful business model Apple has envisioned and wanted to execute for several years.”
Box Office King Leads Highest-Grossing Apple Film of All Time originally appeared on Parade. Brad Pitt just led the way in the highest-grossing Apple film with a theatrical release of all time, F1: The Movie.
Whether the debut of "F1" on the platform, along with an ad-supported plan, brings Apple TV+ closer to profitability remains to be seen.
But the movie cost at least $350 million to make and market, analysts said, so it will need to attract substantial crowds in the weeks ahead to make money.
Apple's latest theatrical release, F1, has been a roaring success with audiences — but will likely only just break even in its cinema run.
17hon MSN
Apple’s AAPL racing drama “F1 the Movie” roared into theaters, generating an impressive $144 million in global revenue, which included $55.6 million in North America, making it the tech company's biggest opening ever for an original film.
Apple's "F1" movie with Brad Pitt captured the checkered flag in its opening weekend, but there's reason to think that its success could be a one-off.
"F1," a big-budget racing drama starring Brad Pitt, impressively revved to $55.6 million in its domestic opening weekend.
F1 has come in higher than projected, opening to $144 million at the worldwide box office, including $88.4 million overseas for a new Apple record