Lego is expanding its physical and digital presence in China. The company has recently added investment in its factory in ...

The LEGO Group, known for its brick sets, remains optimistic about its long-term growth in the Chinese market, focusing on ...

LEGO isn't the only snap-together brick system. These seven sets aren't from LEGO, but they do offer an alternative and often ...

Christiansen, Chief Executive Officer, LEGO Group: "We are investing in a LEGOLAND park in Shanghai, a very big amusement park where kids and families can really enjoy the LEGO brand and can live ...

The name Lego is an abbreviation of the two Danish words LEg GOdt, meaning play well. It is a mantra that the Danish company has followed for more ...

Lego is now seen as one of the most creative ... It is now recognized as the top toy company in the world and the strongest brand overall. Many books and studies detail the company’s methods.

This Lego set is so big it can fit another Lego set inside of it. Now its 30% off. Its 4,049 pieces of Lego fun and stands 21 ...

Walmart has Lego deals for adults and kids up to 33% off, including sets from Disney, Marvel, Super Mario, Harry Potter, Star ...

If you’re a Walmart+ member, you’re in luck, because you can save big right now on best-selling brands, like Nespresso, Lego, Apple, Michael Kors, and Beautiful by Drew Barrymore, before the ...

Christiansen said,"Monkie Kid is unique to the Chinese market and reflects our commitment to ensuring the Lego brand resonates with local consumers. We're proud that Monkie Kid has been well ...

“Monkie Kid is unique to the Chinese market and reflects our commitment to ensuring the Lego brand resonates with local consumers,” he said. “We’re proud that Monkie Kid has been well ...