Since the pandemic, the activewear market has been booming. From the well-known Sweaty Betty and Lululemon, to smaller, independent brands Vaara and Live The Process, luxury labels are popping up ...

bringing a sense of artisanal luxury to the innovation-pushing silhouettes. Traditionally, a sports shoe is left to mold on its upper for less than 20 minutes. Courser's do so for 24 hours, achieving ...

The rapidly growing sportswear segment, propelled by national pride and a focus on health and wellness, presents new ...

Moorut says that activewear and some luxury brands are among the most advanced with Web3. "Nike and Adidas in particular were two of the earliest ones to build blockchain technologies into loyalty ...

innovative marketing strategies by luxury activewear brands, increasing focus on inclusive sizing and customization options, growing popularity of high-intensity interval training (HIIT ...

British luxury brand Sunspel has just announced the launch of a new Activewear Collection featuring the brand's most iconic styles but now all crafted in a new dri-release fabric. The special ...

NEW YORK, Sept. 20, 2024 (GLOBE NEWSWIRE) -- Ryoko Rain, the luxury sportswear brand synonymous with butterfly designs and distinct patterned mesh shorts, has partnered with Athlos NYC to launch ...