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Radio Ink
9 小时
64% of Listeners Feel Stronger Pull to Brands with Sonic Identity
Audio advertising continues to offer opportunities for brands to create deeper connections with consumers via sonic branding.
Radio Ink
18 小时
Harris Surges Ahead of Trump in Last Minute Radio Ad Spending
With less than a month until the 2024 US presidential election, political ad spending is surging, particularly in ...
Radio Ink
9 小时
2024 Power of Urban Radio Forum Hits Sees Record Attendance
The 2024 Power of Urban Radio Forum brought together a record-breaking attendance of global marketers and media executives in ...
Radio Ink
9 小时
In Search of Content Creators
It hurts my heart when I ponder whether a creative like the late George Johns could be successful today or not.
Radio Ink
9 小时
SBS To Start New Network In NYC, Chicago, & More Before 2025
Spanish Broadcasting System will be adding a new network, La Privada, to its radio arsenal before the year's end.
Radio Ink
9 小时
LA’s KFI AM 640 Fights Fake News with ‘Mis/Dis’ Series
HeartMedia’s KFI-AM 640 is presenting Mis/Dis, a special program focused on the dangers of fake news, misinformation, and ...
Radio Ink
9 小时
Mmm MMM, Good: AM/FM Radio Shines in Media Mix Modeling
Since it's the season, former P&G analytical expert John Fix is busting the myth that Media Mix Modeling hates radio.
Radio Ink
1 天
Baton Rouge Radio Gets A Vibe Check From iHeart
iHeartMedia Baton Rouge has launched 104-1 The Vibe (KVDU), a new station dedicated to R&B and throwbacks from Michael ...
Radio Ink
9 小时
Building Your Brand On The Pillars of Respect
Here are nineteen pillars of respect that I think make for a great brand. Each is earned over time with consistency and ...
Radio Ink
1 天
The Fan Returns to FM in Milwaukee With Packers Legend Crosby
Audacy has announced that 1250 AM The Fan (WSSP-AM) in Milwaukee will return to FM, now broadcasting on 105.7 FM.
Radio Ink
1 天
Futuri Adds Real-Time Sales Insights To Its TopLine Platform
Futuri has introduced major upgrades to its TopLine sales intelligence platform, adding real-time insights. The new dashboard ...
Radio Ink
1 天
NPR Joins NAB in Critiquing FCC’s AI Political Ad Regulations
NPR is the first major broadcaster to submit reply comments to the FCC's proposed disclosure of AI-generated content in ...
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