Target has partnered with popular streamer Kai Cenat to launch a personal care brand called Tone despite ongoing boycotts.

Target’s new TONE brand with Kai Cenat’s AMP group faces criticism as Black communities boycott the retailer for scaling back ...

Kai Cenat faced criticism after launching his Tone brand in Target stores during a boycott over the retailer’s rollback of diversity programs.

Target linked up with Kai Cenat, but a lot of folks in the Black community see it as a cover-up, not a comeback.

Target’s new partnership with streamer Kai Cenat and AMP comes as it continues to sidestep demands for justice from Black ...

T arget is facing backlash for continuing to partner with Black influencers, such as popular streamer Kai Cenat. Still, it ...

Explore the Kai Cenat Target campaign aimed at winning back loyal consumers with AMP's personal care products.

Target’s new partnership with streamer Kai Cenat and AMP comes as it continues to sidestep demands for justice from Black consumers.

Teaming up with popular streamer Kai Cenat and his content collective, AMP (Any Means Possible), to launch a personal care brand called “TONE,” available exclusively at Target.

Target is being accused of using "stunt" marketing to win back Black shoppers by collaborating with a popular online personality.

Kai Cenat and his fellow standout AMP streamers have officially kicked off their latest streaming spectacle—a 30-day marathon set in a luxurious Summer House owned by none other than NBA ...