Having the 17th track, “Levii’s Jeans,” one extra vowel away from its signature product would ... commercial. In what Levi’s calls “a series of chapters,” the new campaign created ...

Originally called a ‘waist overall’, it had one back pocket – with the signature Levi stitching design ... A hugely successful series of adverts in the Eighties and Nineties saw 501s ...

Levi's teased the partnership with Queen Bey in a series of posts on its official Instagram account, while tagging Beyoncé. On Tuesday, the brand posted a slide, and the first image featured a ...

SAN FRANCISCO, September 30, 2024--(BUSINESS WIRE)--The Levi’s ® brand today announced a new campaign with global icon Beyoncé. Following the release of "LEVII’S JEANS" — a beloved track ...

Levi’s also changed its name on its social media platforms to incorporate Beyoncé’s signature “ii” spelling. With a partnership officially in the public eye, Beyoncé and Levi’s are ...

Shazam star Zachary Levi expected his DC role to bring him to the heights of Dwayne “The Rock” Johnson and Chris Evans.

30). Inspired by “the legacy of Levi’s,” the campaign reimagines the classic 501 jeans as told in a “series of chapters” starring Beyoncé. “My song ‘Levii’s Jeans’ celebrates ...

The denim brand was looking for ways to sell more apparel to women, and the megastar gave them a natural spokeswoman thanks to a song on “Cowboy Carter.” By Jordyn Holman Kenny Mitchell, the ...

As USA TODAY reported, Levi's first teased the partnership with Beyoncé on Instagram in a series of post, tagging Beyoncé. In the days leading up to the launch, the news was confirmed with ...

Known for her inventive approach to art and culture, the Houston-born superstar will appear in a “series of chapters” aimed at reinventing some of Levi’s most memorable ads. Visit ...

Levi’s has officially teamed up with global superstar Beyoncé for its latest “REIIMAGINE” campaign, celebrating female empowerment all while reimagining some of Levi’s most iconic looks.

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